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I think I may have cursed myself with the text in this drawing, but after about 2 hours, even a perfectionist knows to stop flossing a dead horse. So I guess we’re looking at one of the “lows,” since I couldn’t manage to come up with a set of colors for this thing that didn’t look like finger paint day at the group home. Your findings may vary.

Maybe that’s why nobody has Coats of Arms anymore — totally not worth the trouble! From Wikipedia…

A coat of arms, more properly called an armorial achievement, armorial bearings, or often just arms for short, in European tradition, is a design belonging to a particular person (or group of people) and used by them in a wide variety of ways. Historically, they were used by knights to identify them apart from enemy soldiers. 

And here I thought bringing them back would be a good idea. You wanna know if I’m not to be fucked with? I’ll just get a tattoo of some fucking barbed wire instead and we can call it a day.

Nonetheless, I really do find Coats of Arms timeless and attractive (when they’re not Victoria Secret pink and Chinese food shit green, I guess) — they’re basically the ancestors of logo design. And even though brand recognition and customer loyalty weren’t exactly important issues in the Middle Ages, their Coats of Arms still share much in common with the logos of today: they’re iconic, descriptive, and custom-tailored.

And sometimes logos are shit green, too.